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From kitchen counter to global shelf: The Timeless Skin Care Story.

The Timeless Skin Care brand

Founded in 2009 with $400 and a kitchen-counter lab, Timeless Skin Care has grown into a globally recognized brand sold in over 85 countries and all Target stores nationwide. Known for high concentrations of clinically studied actives in clean, simple formulas, every product is manufactured in-house in the USA. Cruelty-free, no parabens, no artificial fragrances.

+112%

Revenue Growth YoY

+68%

China Revenue Growth YoY

+39%

Market Share YoY

Pattern x
Timeless Skin Care
Challenge Scaling a trusted brand across marketplaces without losing control, consistency, or credibility.

01

Timeless Skincare's ingredient-first, education-driven brand experience didn't easily translate to marketplaces, where losing control of the narrative was a real risk.

02

Without a strong Buy Box presence, Timeless Skincare had little control over the customer journey, leaving pricing and product experience vulnerable to other sellers.

03

Global growth ambitions were outpacing their marketplace strategy, leaving gaps that could slow expansion or dilute the brand along the way.

Approach A fully controlled marketplace strategy built to convert, scale, and protect the brand at every touchpoint.
Revenue
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Traffic
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Conversion
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Price
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AVAILABILITY™
Take full ownership of the marketplace presence.
Build conversion-focused content informed by real shopper insights, alongside a Brand Store that mirrors the brand's educational experience.
Deploy a full-funnel advertising strategy.
Power campaigns with Destiny and expand promotional reach through premium deal access.
Launch and scale Subscribe and Save.
Grow recurring revenue with a subscription program built for repeat customers.

“Pattern gave us a fast track to Amazon resources, technology, and reach to take what makes Timeless special and get it in front of shoppers wherever they are. We’re focused on keeping the customer experience consistent with our brand promise across every marketplace."

Julia Garyfallou Northcraft

Sr. Director of Marketing and Sales

+112%

Revenue Growth YoY

+68%

China Revenue Growth YoY

+39%

Market Share YoY

45% → 95%

Buy Box Control

Discuss your marketplace growth.

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