From holiday stockouts to 100% in-stock: Super Coffee's fulfillment turnaround.

The Super Coffee brand

Super Coffee was founded by three brothers who were college athletes, experimenting with ways to create ready-to-drink coffee that wasn’t loaded with sugar to help power them through their days. The result was a great-tasting coffee drink with 0 grams of added sugar and 10 grams of protein. After an appearance on Shark Tank, Super Coffee’s growth exploded and hasn’t stopped since.

100%

increase in-stock rates for inventory-related issues

134,021

total units shipped from Pattern to Amazon

1

week to onboard to Pattern Fulfillment

Pattern x
Super Coffee
Challenge The risks of slow lead times and fee complexity.

01

Inventory delays during peak holiday season left 8 of the top 10 SKUs out of stock, constraining sales at a critical moment.

02

Ineffective variety pack kitting limited product performance and diminished customer experience.

03

Increasingly complex fee structures drove higher costs without added value.

04

Lack of a true strategic partner restricted the collaboration, innovation, and operational support needed to sustain growth.

Approach Fast replenishment, flat fees, and smarter solutions.
Revenue
=
Traffic
×
Conversion
×
Price
×
Availability™
Build a faster path into Amazon.
Use a dense logistics network to deliver and check in shipments within a week, eliminating out-of-stocks.
Improve multi-pack creation.
Streamline how multi-packs come together to improve the customer offering.
Reduce in-transit damage.
Recommend packaging improvements to cut down on damage before it happens.

Finding a strategic partner who’s just as committed to your growth as you are makes all the difference.

Ellie Seta

Director of Ecommerce

100%

increase in-stock rates for inventory-related issues

134,021

total units shipped from Pattern to Amazon

1

week to onboard to Pattern Fulfillment

13,410

units used to build bundles for DTC sales on TikTok Shop & Amazon

Discuss your marketplace growth.

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