Blog

No matter where you are in your ecommerce journey, you'll find something here. We cover everything from the fundamentals to the strategies the best sellers are using right now.

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Complexity

Marketplace complexity: why your ecommerce growth feels stuck

Discover how marketplace complexity hinders ecommerce growth and learn strategies to align your brand across multiple channels.

April 6, 2026

Complexity

Everything You Need to Know About Bilibili

Learn key statistics on the video-streaming platform’s user base, and how brands are using Bilibili as part of their overall China marketing strategy.

January 31, 2022

Evaluating Your Ecommerce Distribution Strategy: Pros & Cons

For brands selling on Amazon, figuring out the right distribution strategy can be a painful and time-consuming task. Here are the pros and cons.

April 20, 2023

Electronic Accessory Brands Thrive With a Pattern Partnership

Pattern is the world’s leading growth intelligence organization for ecommerce business solutions, offering monitoring, marketing, compliance, fulfillment, and more.

August 18, 2021

Embracing Amazon: A Make-or-Break Decision for Direct Selling Organizations

Discover the impact direct selling brands can experience when they embrace ecommerce opportunities on Amazon and take control of their product presence there.

August 10, 2023

Europe - How marketing on Chinese social channels helps Western brands boost their Tmall sales

Learn how Western brands deliver localised content on major Chinese social channels, including WeChat, Weibo and Xiahongshu (Little Red Book) to boost their sales on Tmall Global.

April 9, 2022

Erfolgsbeispiel Amazon: Bausteine für die Kundenbindung

Sonderauswertung des German Shopper Report von Pattern gibt Einblick in die Erfolgsfaktoren von Amazon

June 18, 2021