Blog

No matter where you are in your ecommerce journey, you'll find something here. We cover everything from the fundamentals to the strategies the best sellers are using right now.

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Complexity

Marketplace complexity: why your ecommerce growth feels stuck

Discover how marketplace complexity hinders ecommerce growth and learn strategies to align your brand across multiple channels.

April 6, 2026

Complexity

How to Add Video to My Product Details Page on Amazon

Here's what you need to know about how to add videos to your product details page on Amazon.

July 8, 2019

How to (Effectively) Advertise on Amazon During Black Friday Weekend

Amazon reports that 41% of holiday purchases will happen in the five-day Cyber 5 Weekend, which means an increase in traffic and competition for advertising. Is your strategy ready to handle the holidays?

November 16, 2021

How a Trade Partner With the Right Expertise Can Accelerate Your Brand

Having a APAC trade partner with good talent and expertise will help your brand excel in the APAC region long-term. Find a good trade partner.

April 18, 2023

How a Facebook Live Event Drives Engagement

Driving engagement via Facebook Live creates great brand awareness. Pattern's digital marketing experts helped KONG Box have success on Facebook Live.

January 9, 2020

How the Best Seller Badge Increases Amazon Sales for Your Brand

At Pattern, we know that brand profitability is influenced by four aspects of the ecommerce equation: price, availability, conversion, and traffic. Amazon's Best Seller Badge improves traffic and conversion to help brands grow on global marketplaces.

July 21, 2022

How You Wish Your Product Images Looked on Amazon

Better content means better conversion. Pattern's Amazon content experts examine what makes a great product image on Amazon with examples and tips.

December 19, 2019