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No matter where you are in your ecommerce journey, you'll find something here. We cover everything from the fundamentals to the strategies the best sellers are using right now.

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Complexity

Marketplace complexity: why your ecommerce growth feels stuck

Discover how marketplace complexity hinders ecommerce growth and learn strategies to align your brand across multiple channels.

April 6, 2026

Complexity

Klean Ranks #1 on Key Search Terms With a Pattern Partnership

Pattern loves working with a wide variety of brands to accelerate their ecommerce growth. Learn more about our partnership and results with Klean here.

March 16, 2021

Jelly Beans See Second Year as America’s #1 Easter Candy

For the second year running, jelly beans have topped the charts as America’s favorite Easter candy.

March 12, 2024

Keep Brand Integrity: Scale Your Distribution

If you're not in control of your distribution across different markets, it's likely your sellers are taking advantage of you online.

August 22, 2019

July 2020 Ecommerce Trend Analysis for Decision Makers

In a matter of months, COVID-19 has leapt ecommerce forward by years. As the industry evolves, our new Pattern Trend Analysis series will dive in to important trends.

July 1, 2020

Is the Harry Potter Fandom Waning?

Pattern explored the data to find out if Harry Potter fandom and consumer demand for products is strong or dwindling.

May 3, 2024

Jelly Beans Dethrone Peeps as Favorite Easter Candy

It’s official — jellybeans have dethroned Peeps as the #1 Easter candy for American consumers, according to new findings from our data science team.

March 30, 2023