Complexity

Marketplace complexity: why your ecommerce growth feels stuck
Discover how marketplace complexity hinders ecommerce growth and learn strategies to align your brand across multiple channels.
April 6, 2026
No matter where you are in your ecommerce journey, you'll find something here. We cover everything from the fundamentals to the strategies the best sellers are using right now.
Complexity

Marketplace complexity: why your ecommerce growth feels stuck
Discover how marketplace complexity hinders ecommerce growth and learn strategies to align your brand across multiple channels.
April 6, 2026

Marketplace Accelerator
MAP Pricing vs. MSRP: What's the Difference?
Learn the key differences between MAP pricing and MSRP, and discover how they impact your business strategy. Gain insights into effective pricing strategies.
July 22, 2024

Keys to Ecommerce Growth in China: Pattern Success Stories & Best Practices
What's the secret to ecommerce success and growth in China? Read 3 success stories of brands who've doubled sales in Chinese markets like Tmall, on their D2C sites, and more because of Pattern's local expertise.
July 27, 2020

Key Benchmarks: Home & Kitchen Category on Amazon
Key benchmarks for brands in the Home & Kitchen category on Amazon who wish to improve the customer experience they provide.
October 6, 2020
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Largest Global Ecommerce Marketplaces in the World: Embracing Growth Opportunities
When brands start to understand the size of global marketplaces, it becomes clear that a broader focus needs to be part of their strategy.
May 16, 2023

China
Little Red Book: Understanding Social Commerce in China
Everything you need to know about Chinese social commerce platform Little Red Book. Blog post by global ecommerce consultancy Pattern.
July 31, 2019
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Leslie Hensell Key Takeaways: Taking Charge of Your Amazon Strategy
At Pattern's Accelerate22 event, Leslie Hensell spoke to attendees about gaining brand control on Amazon. Read for three areas brand need a clear strategy and why brand control is much harder to achieve in a 1P Amazon relationship.
September 27, 2022