No matter where you are in your ecommerce journey, you'll find something here. We cover everything from the fundamentals to the strategies the best sellers are using right now.
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Complexity
Marketplace complexity: why your ecommerce growth feels stuck
Discover how marketplace complexity hinders ecommerce growth and learn strategies to align your brand across multiple channels.
April 6, 2026
Complexity
The Marketplace Control Benefits of Switching from a 1P to a 3P Seller
Should you switch from being a 1P seller to a 3P seller on Amazon? Pattern's Amazon experts explain what you should consider.
April 10, 2020
The NCAA Basketball Teams That Inspire Fans the Most, According to Amazon Data
Our data science team analyzed consumer demand on Amazon to learn which NCAA team has the most dedicated fan base when it comes to buying team gear.
March 15, 2021
The One Thing Most Brands Are Missing to Succeed on Amazon
At Pattern, we typically see most global brands missing the necessary data and custom technology to succeed. Here are two example areas we can help with: advertising and product-expansion.
The Most Popular Piece of Jewelry on Amazon–Hint, It’s Not a Diamond Ring
Which types of jewelry are the most popular online? When do people do the most online shopping for jewelry? We looked into the data to find out.
March 9, 2022
The Manufacturer’s Dilemma: Is Vendor Central (1P) or Seller Central (3P) Better on Amazon?
Manufacturers often can't decide. Should they sell 1P or 3P on Amazon through Amazon's Vendor Central or Seller Central?
March 12, 2019
The Manufacturer’s Dilemma: Is Vendor Central (1P) or Seller Central (3P) Better on Amazon?
Manufacturers often can't decide. Should they sell 1P or 3P on Amazon through Amazon's Vendor Central or Seller Central?
