Take a look at two of the most prolific ecommerce marketplaces in the U.S.—Amazon and Walmart—and learn everything you need to establish and maintain your brand’s presence on the platform.

For the first time, Walmart holds more U.S. ecommerce sales share than eBay. Now Walmart is right behind Amazon in the race for ecommerce dominance.

Here are a few of the many reasons why it’s worth it to advertise on walmart.com and what you need to know.

Walmart vs. Amazon: How the Giants Are Pivoting for a Unique 2020 Holiday Season | Pattern

After 4 years, Walmart announced that they're saying goodbye to Jet.com. Pattern takes a look back to trace Jet's demise and analyze the crucial impact the acquisition (read: talent acquisition) had on accelerating Walmart's own online marketplace.

Are your marketplace listings up to par? Learn how you can improve your offering even more.