Complexity

Marketplace complexity: why your ecommerce growth feels stuck
Discover how marketplace complexity hinders ecommerce growth and learn strategies to align your brand across multiple channels.
April 6, 2026
No matter where you are in your ecommerce journey, you'll find something here. We cover everything from the fundamentals to the strategies the best sellers are using right now.
Complexity

Marketplace complexity: why your ecommerce growth feels stuck
Discover how marketplace complexity hinders ecommerce growth and learn strategies to align your brand across multiple channels.
April 6, 2026

Analysis: Online Sales of Musical Instruments
Are favorite at-home instruments like the ukulele still a high-demand item? Did traditional band instruments like the trumpet or clarinet see demand bounce back once schools opened back up? And which instruments had the strongest 2021 compared to 2020?
January 19, 2022

Analysis: The Market Impact of New Year’s Resolutions
Is home exercise the hot item this year, or is it all about mindfulness and improving the inner-self? We dug into the data to see how the COVID-19 pandemic has impacted self-improvement trends and how things look as we head into 2022.
December 22, 2021

Analysis: How Coronavirus Is Affecting Ecommerce in China & the U.S.
The coronavirus outbreak is affecting global ecommerce. Pattern analyzed our China and U.S. operations to better understand COVID-19's implications.
March 13, 2020

Analysis: How COVID-19 Impacted Musical Instrument Sales Online
Months spent sheltering in place for the COVID-19 pandemic had Americans picking up all sorts of new hobbies. So how did that affect musical instrument ecommerce?
May 12, 2021

Analysis: How COVID-19 Impacted Camping and Outdoor Equipment Sales Online
Our Data Fanatics team dove into the data to learn what impact COVID-19 had on outdoor and camping supplies. See what we found.
May 19, 2021

Analysis: COVID-19's Impact on Mother’s Day Searches & Top Products on Amazon
More people are searching for Mother's Day gifts on Amazon in 2020 compared to 2019. This Pattern analysis and infographic explores how COVID-19 is affecting Mother's Day online shopping habits.
May 6, 2020