Complexity
Marketplace complexity: why your ecommerce growth feels stuck
Discover how marketplace complexity hinders ecommerce growth and learn strategies to align your brand across multiple channels.
April 6, 2026
Complexity
Marketplace Accelerator
Are you on the Amazon Profitability Death Spiral? 3 Ways to Get Out
The results of the Death Spiral are painful and erode brand equity, sales, and profitability. The good news is you can fix this problem in three steps.
May 25, 2022
Marketplace Accelerator
.avif)
Are you on the Amazon Profitability Death Spiral? 3 Ways to Get Out
The results of the Death Spiral are painful and erode brand equity, sales, and profitability. The good news is you can fix this problem in three steps.
November 7, 2023
Are Americans Purchasing Fewer Plastic Straws?
Between state bans on plastic straws and activist efforts like National Ditch the Straw Day, what is the demand for plastic vs reusable straws?
February 19, 2021
Analysis: The Resurgence of Non-Alcoholic Drinks
Are Americans feeling more inspired to sober up after a year of stress drinking? Or are we drinking more than ever before? Or are we seeing a rise in non-alcoholic beverages and “mocktails” this year?
December 20, 2021
Analysis: The Pandemic’s Impact on Back-to-School Shopping
Our data shows how COVID-19 impacted online demand for back to school shopping in 2020, how things are trending in 2021, and future implications.
August 5, 2021
Analysis: The Disruption of the Holiday Shopping Season
What were the most popular categories during the holiday shopping season last year? Which items got the biggest holiday bump? Which are the hottest items heading into this year’s shopping season?
November 4, 2021