No matter where you are in your ecommerce journey, you'll find something here. We cover everything from the fundamentals to the strategies the best sellers are using right now.
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Complexity
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Marketplace Accelerator
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Complexity
Marketplace complexity: why your ecommerce growth feels stuck
Discover how marketplace complexity hinders ecommerce growth and learn strategies to align your brand across multiple channels.
April 6, 2026
Complexity
Asia - Top Insights For Global Brands From Pattern’s Japan Shopper Report 2022
With a better understanding of online shoppers in Japan, Pattern’s research helps provide global strategic support to consumer brands selling on marketplaces in Japan.
January 12, 2023
Apocalypse to Coping: Data Shows the 3 Stages of COVID Consumer Search Behavior
First we searched for TP, then sourdough starters, then booze. Pattern's ecommerce data shows how 2020 has directly affected consumer searching habits.
October 8, 2020
Marketplace Accelerator
Are you on the Amazon Profitability Death Spiral? 3 Ways to Get Out
The results of the Death Spiral are painful and erode brand equity, sales, and profitability. The good news is you can fix this problem in three steps.
May 25, 2022
Marketplace Accelerator
Are you on the Amazon Profitability Death Spiral? 3 Ways to Get Out
The results of the Death Spiral are painful and erode brand equity, sales, and profitability. The good news is you can fix this problem in three steps.
November 7, 2023
Are Americans Purchasing Fewer Plastic Straws?
Between state bans on plastic straws and activist efforts like National Ditch the Straw Day, what is the demand for plastic vs reusable straws?
February 19, 2021
Analysis: The Resurgence of Non-Alcoholic Drinks
Are Americans feeling more inspired to sober up after a year of stress drinking? Or are we drinking more than ever before? Or are we seeing a rise in non-alcoholic beverages and “mocktails” this year?
