Outrank, outsell and outperform in AI Search with a GEO Scorecard.
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Know where AI shows your brand.
PXM gives you one place to manage, enhance, and syndicate all your assets across all your digital channels and marketplaces with ease. No more spreadsheets. Get it right, every time.
Know where AI shows your brand
Instantly see how often large language models (LLMs) talk about and if they recommend your brand.
Gain a competitive edge
Benchmark your brand against your top competitors and spot untapped opportunities to capture share.
Domains searched by LLMs
Know where AI looks and tailor your content to dominate recommendations.
Unlock actionable recommendations
Get direct, step-by-step recommendations on how to improve your brands presence in LLMs.
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“The list of suggestions is great, helps me know where we could get started.”
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“One of the beautiful things about pattern is that you guys are building a robust library of capabilities to help brands right. And of course this (GEO) is a great example."
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“These scorecards, you're taking so much data and synthesizing it into something that, you know, is meaningful for a brand."
What is the GEO Scorecard?
The GEO Scorecard is Pattern’s Generative Engine Optimization (GEO) tool, designed to help brands win in the AI discovery revolution. Instead of traditional search, customers are now asking Large Language Models (LLMs) like ChatGPT for recommendations. The GEO Scorecard transforms this AI “black box” into a transparent digital shelf, giving you unprecedented visibility into how your brand is being recommended—and clear actions to improve.
Why is the GEO Scorecard important now?
Consumer behavior is shifting rapidly. Instead of typing keywords into search bars, shoppers are increasingly asking AI platforms direct questions like “What’s the best skincare routine?” or “Which running shoes should I buy?”
Without visibility into how AI recommends products, brands risk becoming invisible.
The GEO Scorecard ensures you:
- See how your brand is represented by AI.
- Proactively optimize for conversations, not just searches.
- Maintain your competitive advantage in an AI-first future.
What makes the GEO Scorecard unique?
The GEO Scorecard is the first AI Experience Optimization (AXO) platform. It’s a game-changer because:
- It’s powered by Pattern’s proprietary consumer shopping data, not just general web data.
- It uses a unique intelligent feedback loop to surface insights from LLMs.It transforms AI recommendations into a transparent, measurable, and actionable view of your digital shelf.
- It’s built for the conversational commerce era—where recommendations, not search rankings, determine success.
How is this different from traditional search optimization?
Traditional search optimization (SEO) is about ranking for keywords on search engines. Generative Engine Optimization (GEO) is about being recommended in conversational AI interactions.
Unlike dashboards or keyword tools, the GEO Scorecard:
- Focuses on conversational commerce, not just clicks.
- Provides AI-driven insights, not just search rankings.
- Moves beyond data to deliver explicit recommendations on how to win in the AI era.